Random insights on technology, culture and the irrational. What kind of music do you play? — the master was asked. What we play is life. — he replied.-->

The Author

    Argentine born entrepreneur, passionate about technology and robots in particular. Pioneered the game development scene in Buenos Aires. Currently leading Popego, an innovative software company that's building meaning with code and guts.

Proud Of

  • Popego
    Founder & CEO - Building meaning with bytes in the semantic web.
  • Meaningtool
    Popego's flagship semantic engine for the masses and the businesses.
  • The Whuffie Bank
    Co-Founder - Changing money forever with optimal reputation algorithms.
  • Three Melons
    Former Creative Director - Crafted games that made brands engaging.
  • Game Developers Association
    Co-Founder - Explaining mothers in Argentina how games are art.
  • Palermo Valley
    Co-Founder - The entrepreneurial neighbourhood of Buenos Aires.
  • Evoluxion
    Founder - Made games for the football conoisseur.

Good Stuff

  • Strange Knot
    Emiliano Kargieman - Technologist and Venture Capitalist pursuing true change in this world.
  • Cosas Que Te Pasan Si Estás Vivo
    Liniers - My brother, responsible for most of my cultural background and world famous comic artist.
  • Riesgo & Recompensa
    Santiago Bilinkis - Great entrepreneur with a clear and sharp style for sharing experiences.
  • Denken Uber
    Mariano Amartino - Simple and elegant blog that covers the buzz of the tech scene.
  • Ariel Arrieta
    An authority in online marketing and advertising, making sense of all the wandering bits of the net.
  • Psico Geek
    Ismael Briasco - A very open and outspoken entrepreneur always sharing good tips from his experience.
A few years ago at the GDC, I saw Will Wright give a brilliant talk on how he learned about interactivity by making robots and filming their interactions with random people using hidden cameras. Robots that served coffee on bars, robots that asked for help in the streets. I never could find those videos online… But this project seems to be inspired by the genius of Wright and it certainly proofs one great thing: People Love Robots. In New York City, we are very occupied with getting from one place to another. I wondered: could a human-like object traverse sidewalks and streets along with us, and in so doing, create a narrative about our relationship to space and our willingness to interact with what we find in it? More importantly, how could our actions be seen within a larger context of human connection that emerges from the complexity of the city itself? To answer these questions, I built robots. Learn more on Kacie Kinzer’s beautiful project: Tweenbots.

Captured 3 years ago

A few years ago at the GDC, I saw Will Wright give a brilliant talk on how he learned about interactivity by making robots and filming their interactions with random people using hidden cameras. Robots that served coffee on bars, robots that asked for help in the streets. I never could find those videos online… But this project seems to be inspired by the genius of Wright and it certainly proofs one great thing: People Love Robots.

In New York City, we are very occupied with getting from one place to another. I wondered: could a human-like object traverse sidewalks and streets along with us, and in so doing, create a narrative about our relationship to space and our willingness to interact with what we find in it? More importantly, how could our actions be seen within a larger context of human connection that emerges from the complexity of the city itself? To answer these questions, I built robots.

Learn more on Kacie Kinzer’s beautiful project: Tweenbots.

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